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Learn how to talk about emotions with your kids

Find resources that make it easier to have open and honest conversations to support their mental health.

Conversation Starter Pack - Card with conversation starting questions

Find tools fast

Get the tools you need to have better conversations with your child.

Why Sound It Out

Sound It Out is a campaign that offers educational resources and activities from expert advisers to help parents and caregivers learn and practice healthy emotional wellbeing. This campaign is led by Ad Council in partnership with Pivotal Ventures.